Product Detail

Now concentrated with even more stain fighting power packed into a smaller box, so you can use a third less.

Tide Laundry Detergent is the #1 stain-fighting regular powder detergent.

Dosage

Directions:

Measure with scoop.

  • For medium loads, fill to bar 1.
  • For large loads, fill to bar 3.
  • For he full loads, fill to bar 5.

Start washer, add detergent, then add clothes.

If you have a High Efficiency washer, we recommend using Tide High Efficiency. For usage instructions, see inside lid.

Powder Measurement Instructions

FAQ

Q: How do I know which versions of Tide detergent are for my high efficiency(HE) washer?
A: We’ve recently changed the location of the “HE” symbol on Tide detergent for ease of navigation. The “HE (high efficiency)” is now communicated through a logo on the neck of the Tide bottle. In previous versions it is located near the bottom of the Tide bottle.

Ratings and Reviews

This area allows consumers like you to express their own opinions and comments. Tide does not represent or warrant the accuracy of any statements or product claims made here, nor endorses any opinions expressed by the reviewer.

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2.84/5 (37)
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    2.8/5
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    2.6/5
50% Recommended

Heather R.

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3/4/2013

Tide He Powder Orginal Scent

Great laundry detergent that cleans clothes well.

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*Your Location
California
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04/10/2016

Clean breeze is Wonderful!

Tide Clean Breeze leaves clothes clean and always smelling amazing. I can't tell you how many times people have asked me what detergent I use! Please never discontinue this!

Recommend Product

*Your Location
Indiana
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03/02/2016

Too perfume-y, too expensive.

So disappointed. Used to love this, but now it's so expensive and smells strong and perfume-y like all the rest. Wish I had my money back.

Not Recommend Product

Tide

Tide Consumer Relations 03/31/2016

Sorry to see how disappointed you were in a recent purchase of Tide. We know scent preferences can vary from one person to another which is why we offer many options. We'd love for you to try Tide again. For help, reach out to us at 1-800-879-8433. Thanks! Pattie Tide Team

*Your Location
Texas
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11/26/2015

Terrible Fragrance

The new original fragrance is too sweet and sickly. The old original fragrance was much more pleasant. I will probably not buy another box.

Tide

Tide Response From Tide 11/30/2015

We’re sorry you dislike the new Tide Original scent. We’d hope for it to still provide you with a great clean while still providing you with a fresh laundry scent. We’d like to help you find something that better fits your needs, when you have some free time please give us a call at: 1-855-236-3353.

-Brittany at Tide

Tide

Tide Response From Tide 11/30/2015

We’re sorry you dislike the new Tide Original scent. We’d hope for it to still provide you with a great clean while still providing you with a fresh laundry scent. We’d like to help you find something that better fits your needs, when you have some free time please give us a call at: 1-855-236-3353.

-Brittany at Tide

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09/16/2015

*Your Location
Redwood City
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04/04/2015

Poorly designed packaging

Trying to open the Ultra Tide box put me off from using the product! The slits on top were red herrings and don't do a thing! Disappointing design.

Tide

Tide Response From Tide 04/07/2015

We do extensive testing of our products and packaging with the goal of producing high quality products. Our packages are designed to be easy to handle and open and we’re sorry this wasn’t your experience. We’d like to help further, please give us a call at 1-855-236-3353 when you have a chance. Lisa, Tide Team.

*Your Location
Cincinnati, OH
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11/10/2014

This new scent is AWFUL

It's like stepping into an 80s nightclub -- the overwhelming perfume will make your eyes water. I use the liquid HE detergent, always Original Scent, and didn't realize the scent had been changed. I've seen in other reviews that Mountain Spring is the old Original (yeah, THAT'S not confusing!), so I will look for that. BUT I will smell it in the store first. P&G -- you know better than this. Don't slap an Original label on something you've changed. At LEAST say "New Scent" on the bottle!

Not Recommend Product

Tide

Tide Consumer Care 12/03/2014

Hi there! We have included a new and improved scent in Tide Original that our research indicates consumers prefer. We do not always highlight formula improvements on the package. And since this change was well liked by long-time Tide customers, we decided to not include it on our labeling. We hope that you'll find a new Tide to love. We have a lot to offer with our Tide Plus Collection and we still have the same great clean that you know you can trust. Thanks!