Product Detail

  • 10x the cleaning power*
  • Tide Plus Coldwater offers 50% more energy savings when switching loads from warm to cold.
  • Amazing Tide clean from America’s #1 detergent based on sales**.
  • #1 recommended by washing machine manufacturers***.
  • Part of the trusted Tide Plus Collection.

*Based on stain removal using 1 dose Tide HE in the quick wash cycle vs. 10 doses of the leading bargain liquid detergent, base variant, in a normal wash cycle.
**Nielsen Laundry Detergents - Total US xAOC - Vol. Sales latest 52 weeks w/e 1/21/2017.
***Based on co-marketing agreements.

Removes Over 100 Stains in One Wash

Dosage

Directions:
Measure with cap.

  • For Medium Loads, fill to bar 1.
  • For Large Loads, fill to bar 3.
  • For he Full Loads, fill to bar 5.

Add detergent, then add clothes.

Usage Instructions: 
Follow care label instructions, then sort. 
Test inside seam for colorfastness.

Dosing instructions

FAQ

Q: Is to OK to use laundry detergent in cold water?
A: You can use our detergents with cold water, but warm or hot water provides the best cleaning results. If you wash with cold water, we suggest you use Tide Coldwater. Tide Coldwater can clean effectively in water as cold as 40°F (4°C). If the water in your washing machine is colder than this, add a bit of warm water to bring the temperature to that level. If you use another detergent, the water should be at least 60°F (16°C). If the water in your washing machine is colder than this, add a bit of warm water. We recommend you only use a cold wash for items that specify this on the care label.

 Q: Is this product good for whites as well as colors?

A: Yes, Tide Coldwater Clean can be used with both whites and colors; however, as with traditional laundry, sorting by color is highly recommended prior to cleaning, as some garments may bleed even in cold water conditions.

Q: Can I use this product on my delicates?
A: Yes, Tide Coldwater Clean can be used on any garments that are considered machine washable. Some garments can be more susceptible to color loss and bleeding, and as with all detergents, it is recommended that a small hidden area of the garment be tested for colorfastness if there is concern.

Q: What happens if I use warm water by mistake?
A: Tide Coldwater Clean can also be used in warm and hot water washes.

Q: Do I need to dilute Tide Coldwater Clean before I use it?
A: No, you do not need to dilute Tide Coldwater Clean prior to use. Simply follow the usage instructions on the packaging and fill the cap of Tide Coldwater Clean to the appropriate line and pour it.



Ratings and Reviews

This area allows consumers like you to express their own opinions and comments. Tide does not represent or warrant the accuracy of any statements or product claims made here, nor endorses any opinions expressed by the reviewer.

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4.7/5 (104)
  • Quality
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    4.33/5
  • Value
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    4.24/5
96% Recommended

Reviews Text

*Your Location
Umatilla, FL
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06/25/2018

Tide Coldwater Clean

I really like this detergent..I was unsure of how well it would work in coldwater. I have to say I was pleasantly surprised at how clean and bright my clothes are and they smell so good. I will defiantly continue to use this.

Recommend Product

This reviewer received incentives from the product manufacturer.

*Your Location
Sparta, IL
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06/25/2018

Tide Cold Water Clean

Its great works well to get the stains out. I have a three-year-old and she is usually pretty messy and tide cold water clean really did the job, and I am very pleased, it makes everything so fresh and I really have anything bad to say about it.

Recommend Product

This reviewer received incentives from the product manufacturer.

*Your Location
Norridge, IL
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06/25/2018

Great brand !

I generally always buy this detergent. I was excited that it works really well when washing my clothes in cold water. I have to wash most of my daughters clothes in cold water and delicate. I was really pleased on how clean the clothes came out and the nice refreshing smell!

Recommend Product

This reviewer received incentives from the product manufacturer.

*Your Location
Sanford, FL
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06/25/2018

Great detergent

I loved how tide now has a product for laundry specifically for cold water. This still got the stains out of my daughter's clothes just as effectively as washing with warm water and I love the scent of tide so made it even better. Great product overall and saves energy so can't beat that!

Recommend Product

This reviewer received incentives from the product manufacturer.

*Your Location
Palm Springs, CA
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06/25/2018

My Preferred Detergent

I can't say enough good things about the Tide Plus Coldwater High Efficiency Laundry Detergent. It is highly effective in getting out even the toughest stains like grass on my son's white baseball pants. This detergent makes those dingy, dirty clothes sparkle. It smells wonderful and a little does go a very long way. What I love most about it is how well it works in cold water. You'd think I washed my clothes in hot water with how clean they came out.

Recommend Product

This reviewer received incentives from the product manufacturer.

*Your Location
Bell Buckle, TN
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06/25/2018

Okay deterhent

Used for the first time. Nothing over the top. Cleaned just as good as the other brand I use. Would not pay extra for this brand.

Not Recommend Product

This reviewer received incentives from the product manufacturer.