Product Details

  • America’s #1 detergent*, now even better
  • 10x the cleaning power**
  • Cleans deeper and smells fresh.
  • Cleans, freshens, whitens, brightens

*Based on sales, Nielsen laundry detergent category

**Stain Removal of 1 dose vs. 10X doses of the leading liquid bargain brand
Cleans Deepers
10X Cleaning Power 

Dosage

Directions:
Measure with cap.

  • For medium loads, fill to bar 1.
  • For large loads, fill to bar 3.
  • For HE full loads, fill to bar 5.

Add clothes, pour into dispenser, start washer.

Dosing Directions 



FAQ

Q: Can I save energy by washing in cold water with Tide laundry detergent?
A: Yes. In fact, if all Las Vegas households switched to washing in cold for one month, you could power the Strip for up to six days!* Just imagine the savings you could see in your household by doing the same.

*Based on total electricity use in the United States and all US households switching all loads from warm to cold temperature in standard top-loading machines with electric water heaters.

Q: Does Tide Scent clean in cold water?
A: Yes. In fact, Tide’s trusted cleaning ingredients are so powerful that it cleans even better* in cold water than the competition does in similar wash conditions.

*Stain removal of one dose of Tide vs. six doses of the leading competitor liquid brand base variant.

Q: Is Tide Clean safe to use with both my whites and colors?
A: Yes. Tide helps keep your whites white and your colors colorful, wash after wash.

Ratings and Reviews

This area allows consumers like you to express their own opinions and comments. Tide does not represent or warrant the accuracy of any statements or product claims made here, nor endorses any opinions expressed by the reviewer.

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3.89/5 (272)
  • Quality
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    3.86/5
  • Value
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    3.7/5
71% Recommended

Reviews Text

*Your Location
Alabama
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09/18/2018

New Formula Stinks!!- Undo or lose customers

New formula = Bad smell! Before the formula changed I would have given Tide 5 stars but now I would give it 0 if it were an option. Awful smell!

Not Recommend Product

Tide

Tide The Tide Team 09/19/2018

We haven't updated the formula on our Tide Original recently. We'd like to learn a little more about the bottle you have, and get you back to that five-star experience you love! So we can, please give us a call at (800) 879-8433.

*Your Location
Minneapolis
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09/18/2018

smell has changed

Bleachy smell. Did u add bleach to enhance cleaning? Don't like the smell and will have to shop around after using tide he original for many years

Recommend Product

Tide

Tide The Tide Team 09/19/2018

Our Tide Original doesn't contain bleach, Jonnie. We strive to create scents that we think all of our fans will love, and we can assure you we haven't changed the formula recently. We'd like to help further, so please give us a call at (800) 879-8433 when you have a moment.

*Your Location
Idaho
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09/15/2018

Formula change has made a bad smell

I have been using Tide for over 20 years. The last bottle I bought made the clothes smell so bad, it took 3 washes with another product to get the smell out. I won't buy this again. What a shame.

Not Recommend Product

Tide

Tide The Tide Team 09/17/2018

We're sorry to hear that you had this experience! Laundry detergent cannot cause bad smells. If a fresh load of laundry comes out smelling badly, it is coming from the washing machine. When a washing machine starts to smell, use Tide Washing Machine Cleaner to remove residue and eliminate any bacteria; monthly clean-outs with Tide Washing Machine Cleaner, helps keep odor-causing residues from causing odor problems down the road. Be sure to consult the owner's manual or the manufacturer's website for clean-out instructions. We definitely want to learn more about the bottle you used as well so that we can try to make this right, so please give us a call at (800) 879-8433.

*Your Location
Indiana
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09/10/2018

Always end up with Tide in the end.

I’ve tried so many other detergents. Nothing compares to the original Tide. I’m a full time medic and my uniforms get dirty and stinky from sweat. One wash and they’re brand new again!

Recommend Product

Tide

Tide The Tide Team 09/10/2018

We're so glad to be able to be there while you're on the job!

*Your Location
Georgia
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09/03/2018

Did Tide HE Original Scent change recently?

Did Tide HE Original Scent change recently? The last 2 bottles I bought smell different and not in a good way :(

Not Recommend Product

Tide

Tide The Tide Team 09/04/2018

We did upgrade our formula to clean even more by tackling tough body soils which can get caught in clothes and cause them to get dingy and smell over time, but we haven't changed any of our scents so we definitely want to look further into the bottles you've purchased, Rockwell! Please give us a call at (800) 879-8433.

*Your Location
New Jersey
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08/06/2018

Tide MOUNTAIN SPRING !!!

This review is to praise Tide MOUNTAIN SPRING ONLY!!!! I buy Tide for stained clothes and Tide Mountain Spring is the only one that actually gets the stains out ! Smells best too !!

Recommend Product