Product detail

Tide Free & Gentle Laundry Detergent is dye- and perfume-free. Tide High Efficiency Liquid Laundry Detergent removes more residue from dirt, food and stains.* It's made with no dyes or perfumes and is dermatologically tested to provide your fabrics with a great clean that's gentle on your skin. *vs. the leading free detergent


If you have a High Efficiency washer, we recommend using Tide High Efficiency. Read and follow care label instructions, then sort. Always test inside seam for colorfastness.
Measure with Cap: For large loads, fill to line 2; For medium loads, fill to line 1. Use more for heavily soiled loads. Start washer, add detergent, then add clothes.

How It Works

Like most Tide detergents, Tide Free & Gentle contains surfactants. Surfactant molecules have two parts. One is "water loving" and the other is "water hating." The water-loving (hydrophilic) part breaks the surface tension of water. The water-hating (hydrophobic) part is attracted to oil and grease in soils, loosening and removing them from fabrics.

Detergents usually contain more than one type of surfactant to remove certain types of soils and clean different types of fabrics. Other ingredients in laundry detergent can include fluorescent whitening agents (to help maintain whiteness or brightness) and enzymes (to help break down complex soils such as blood and grass).

Most detergents also contain dyes and perfumes. Tide Free & Gentle does not.


Ensuring the safety of our Tide® line of fabric care products is a responsibility that P&G takes very seriously. Before any product can appear on store shelves, it must be demonstrated safe to use as intended. But that is only the beginning of our journey. The Earth's resources are limited and valuable, and we have an obligation to future generations to use these resources wisely.


Q: Are your laundry products ok to use with Septic Tanks?
A: Our laundry products have been thoroughly evaluated and are safe to use in homes with septic tanks. Using normal, recommended amounts of these products will not disturb the septic system (including aerated systems) or damage plumbing systems with a properly functioning septic tank.

Q: What does the Free in the product name mean?
A: Tide Free & Gentle is free from dyes and perfumes.

Q: Can I use this product on my delicates?
A: Tide Free & Gentle can be used on any garments that are considered machine washable. Some garments can be more susceptible to color loss and bleeding, and as with all detergents, it is recommended that a small hidden area of the garment be tested for colorfastness if there is concern.

Q: Will Tide Free & Gentle work on heavily soiled clothes?
A: Tide Free & Gentle will work great on heavily soiled clothes. While Tide Free & Gentle is free from dyes and perfumes, this won’t affect its great cleaning power.

Q: Do I need to add anything else (bleach, laundry aid, pre-treat) to get my clothes clean?
A: Depending on the level and type of soil, you may still have other laundry additives that you choose to add. For typical laundry, nothing else will be required for cleaning.

Q: Can I use Tide Free & Gentle on my baby's clothes?
A: Yes. Tide Free & Gentle is free from dyes and perfumes, which is perfect to use for a baby’s sensitive skin.

Ratings And Reviews

This area allows consumers like you to express their own opinions and comments. Tide does not represent or warrant the accuracy of any statements or product claims made here, nor endorses any opinions expressed by the reviewer.

4.35/5 (131)
86% Recommended

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Buffalo, NY

Great cleaning, great feeling

I feel good using Tide Free because I know it will really get my clothes clean & I am not worried about heavy scents.

Recommend Product

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Birmingham, AL

Hard to Find

Tide Free cleans better than other brands. The problem: the smaller retail chains in my area no longer carry it. This means that I can never buy it on sale. The one large chain does not have sales.

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hard to find, but best

I wish I could find this everywhere this is the only (free) soap that doesnot cause my husband to get a rash

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grand island, fl

excellent for babies

Being on a very tight budget, I learned that I was able to use Tide Free on my newborns clothes as well as the rest of the family. Makes it a lot easier to do all the laundry at once. Not to have to worry about sorting small clothes from big clothes is so much nicer.

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Great for my whole Family

I use this for the whole family, but its hard to find now.

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Oakland, MD

Tide Free to the rescue!

I switched to Tide Free after an episode with another detergent that resulted in extreme hives and hospitalization! Tide Free rescued me! Not only is it a great non-allergen detergent, but it also smells great and makes my clothing cozy! I am so glad I found this product.

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