StarStarStarStarStar3.5/5

Tide Simply All-In-One Liquid Laundry Detergent, Refreshing Breeze

Experience the right clean at just the right price.

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Tide Simply All-In-One Liquid Laundry Detergent, Refreshing Breeze

  • TOUGH ON STAINS AND ODORS — easy on your wallet

  • TACKLES 99% OF COMMON STAINS & ODORS — an all-in-one detergent that easily handles it all

  • CRISP REFRESHING SCENT — smells fresh and clean after every load

  • WORK IN ALL MACHINES & WATER CONDITIONS — even works in cold water

Overview

Tide Simply Clean and Fresh Liquid Laundry Detergent - tough on odors, easy on your wallet: dirt out, odors out, low price.

Experience the right clean at just the right price with Tide Simply All-In-One.

Tide Simply All-In-One Liquid Laundry Detergent fights dirt and tough odors deep in the fibers of your clothes. That means you only need one wash to get the job done. No pretreating necessary! And because it's part of the Tide family, you can expect a consistent, quality clean every time you throw a load in the wash. Tough on odors and easy on your wallet, Tide Simply All-In-One Liquid Detergent gives you the clean and fresh results you’re looking for every time you do laundry.

Dosage

For best results, refer to the dosage instructions found on the package of your Tide detergent. Be sure to read and follow care label instructions for your clothes. Always test an inside seam for colorfastness.

Overall Review

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Pros
Price (45 Reviews)
Satisfaction (28 Reviews)
Smell (29 Reviews)
Cons
Satisfaction (36 Reviews)
Smell (37 Reviews)
Price (16 Reviews)
why is it brown?
StarStarStarStarStar1/5

Just poured into my washer dispenser and it is brown. I emptied that. Then shook bottle hoping it was just coloring or something but same thing. Obviously, I will not use and must throw away. What a waste of my money.

02/19/2026
The Tide Team
Thank you for sharing your experience with Tide Simply. We understand how concerning it can be to find that your laundry detergent has changed color, and we appreciate your feedback. Our products undergo rigorous quality checks to ensure that you receive the best laundry cleaning experience. A change in color, such as what you've described, is not something we would expect. There are a few reasons this might occur: - The product may have been left in direct sunlight, which can affect its color. - Over time, the color may fade, especially if the product is not stored properly. - Although rare, it could also be a manufacturing issue that our quality controls typically catch before the product leaves the plant. We take quality very seriously and would like to gain a better understanding of your situation. Please contact us at (800) 879-8433 so we can assist you further and address your concerns. Your satisfaction is important to us, and we want to ensure you have a positive experience with our products. Thank you for your understanding, and we look forward to hearing from you soon.
02/19/2026
Absolute favorite
StarStarStarStarStar5/5

To me this is a clean crisp grapefruit smell that I can't get enough of with a smell that lasts "Refreshing breeze " is IT!

02/08/2026
Disappointed
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Tide Refreshing Breeze was my favorite detergent until the scent changed to a strange grapefruit scent around 2022. I’ve tried every other detergent since and have not found one with both cleaning power and scent that I like. Original Tide smell is now horrific, almost as though cat urine is at the heart of the fragrance. And don’t even get me started on Gain, which many years ago was by far the best smelling of all. I feel ridiculous making this post over something so inconsequential, but really I’m so irritated with PG that I had to let it. Why can’t you offer the truly original and beloved scents of these products? Just name them classic or retro and offer them in retro style packaging. They would fly off the shelves! Thank you for your consideration.

07/12/2025
The Tide Team
We're very sorry to hear that you're disappointed with the scent of your Tide Simply Refreshing Breeze Laundry Detergent purchase. When we design our products, we do extensive research and consumer testing to create features that we think you'll love.  We know that preferences can vary from person to person, though, so we really appreciate you taking the time to share your feedback. We always take consumer feedback into account when making changes or designing future products. While we understand you're not a fan of our Refreshing Breeze scent, we do offer many other scents that may best meet your preferences. We also offer Tide Free & Gentle, which is scent-free. We would like to learn more about your experience to share with our Quality Team and to help us make this right for you. For assistance, please give us a call at (800) 879-8433.
07/14/2025
The Tide Team
We're very sorry to hear that you're disappointed with the scent of your Tide Simply Refreshing Breeze Laundry Detergent purchase. When we design our products, we do extensive research and consumer testing to create features that we think you'll love.  We know that preferences can vary from person to person, though, so we really appreciate you taking the time to share your feedback. We always take consumer feedback into account when making changes or designing future products. While we understand you're not a fan of our Refreshing Breeze scent, we do offer many other scents that may best meet your preferences. We also offer Tide Free & Gentle, which is scent-free. We would like to learn more about your experience to share with our Quality Team and to help us make this right for you. For assistance, please give us a call at (800) 879-8433.
07/14/2025
321 Reviews

FAQ

A: Tide Simply Clean & Fresh is formulated to deliver a thorough clean that helps to eliminate tough odors. It starts deep down at the fiber-level of fabrics to lift up the particles that cause odors. Also, it contains 2X the power of the leading detergent with baking soda* to provide you with an amazing clean in every load. *Stain Removers of 1 dose vs. 2 doses of leading detergent with baking soda in a standard top loading machine

A: No, for a great clean that’s easy on skin, check out Tide Free & Gentle, our dye and perfume-free detergent.

A: Yes, Tide Simply Clean & Fresh is compatible with HE and standard washing machines.