Gentle: Experience a formula that's gentle on skin and provides a great clean.
Dermatologist tested: Specially formulated to be gentle on skin and suitable for people with allergies.
Easy to use: Simply measure, toss in the drum and wash.
Compatibility: Suitable for use in regular and HE machines.
Tide Clean and Gentle Powder
Specially formulated and dermatologist tested for a great clean that's gentle on skin.
Tide Clean and Gentle Powder
Tide Clean and Gentle Powder is a powder detergent that delivers a powerful clean. It is tough on stains but not on your skin. Its NEA—and NPF-certified hypoallergenic formula is gentle and has been tested to be safe for skin. It’s suitable for all kinds of washing machines and will even dissolve in cold water, giving a thorough clean that removes stains and odors without pre-treating.
Overview
Enjoy a laundry experience that deep cleans your clothes while providing a gentle experience on your skin with the new Tide Clean and Gentle Powder. It's specially formulated for sensitive skin and comes with Clean Dissolve technology to dissolve quickly in water, leaving less residue behind. It's tested by dermatologists and now it's your turn to try. Simply toss in the drum of your regular or HE machine and wash. Suitable for those with allergies.
Dosage
Measure with scoop.
For medium loads, fill to bar 1.
For large loads, fill to bar 3.
For he full loads, fill to bar 5.
Start washer, add detergent, then add clothes.
Safety
KEEP THEM
UP
KEEP THEM
CLOSED
KEEP THEM
SAFE
Overall Review
Bingo
We are a sensitive skin family and have such a hard time finding a detergent that is 1) good for our sensitive skin 2) lower in PVAs and plastics and 3) performs well. This product is that - performs fantastic!!! I know Tide just went all in on the (PVA-ladden) EVO, but lower impact through good science (with high quality outcomes, which Tide always delivers!)- not new chemical tech - is what the people want!!!!
Michaela6707/24/2026
The Tide Team
Hello Michaela. Thank you so much for taking the time to share such detailed and thoughtful feedback with our Tide team. We know how challenging it can be to find the perfect detergent for a family with sensitive skin, and we are absolutely thrilled to hear that one of our products performs fantastically for you while meeting all your needs.
We also truly appreciate your perspective on product innovation, PVAs, and what you're looking for in lower-impact products. Feedback like yours is incredibly valuable as it helps us understand what matters most to the people who use our products every day. Please be assured that your comments will be shared with our wider Tide and Quality teams, as we are always striving to create products that our consumers love and trust.
We're so grateful for your loyalty and your trust in Tide's quality. If you'd ever like to share more of your thoughts, our team would love to hear from you. Please feel free to give us a call at 1-800-879-8433.
07/28/2026
Once again I can't find it!!
I will not buy all the heavy, non-biodegrade plastic pod containers, plastic liquid bottles etc. an environmentally responsible heavy cardboard box that can be broken down flat is the perfect container. Who makes these unconscionable decisions?? Then there is the fact that my towels are clean, fluffy and smell great. Our sensitive skin appreciates the elimination of whatever harsh chemicals are absent. come on P
Leslie340307/16/2026
The Tide Team
Hello Leslie !! Thank you so much for your thoughtful and passionate feedback! We are absolutely delighted to hear that our product not only leaves your towels clean, fluffy, and smelling great, but also caters to your sensitive skin by eliminating harsh chemicals. We truly appreciate your preference for our environmentally responsible heavy cardboard packaging, recognizing the value of containers that can be broken down flat.
Regarding your comments on packaging choices, we want to assure you that consumer safety and environmental responsibility are paramount to us. We have more than 500 in-house experts devoted globally to environmental safety, human safety, and regulatory compliance of all our products and ingredients. We continuously evaluate all our packaging innovations, including those for Tide Pods, to balance convenience, product protection, and environmental impact.
07/20/2026
Powder did not dissolve well
I like Tide in general. I have a front loader. When I wash in cold water, which I do a lot, the powder doesn't always dissolve and I end up with chunks of detergent on my clothes.
Lynn2607/11/2026
The Tide Team
We appreciate your honest feedback about Tide Clean and Gentle Powder. Your experience with undissolved chunks in cold water with your front loader is valuable information we take seriously.
Your loyalty to the Tide brand overall is something we genuinely value – and your willingness to share this specific challenge helps us understand where improvements matter. Cold water washing combined with front loader dynamics can present unique challenges, and we hear you.
If you would like to explore solutions or discuss this further, please feel free to reach out to us at (800) 879-8433. We would genuinely love to help troubleshoot this and find what works best for your washing situation!
Thanks for your honest feedback and your continued trust in Tide!
07/17/2026
117 Reviews
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