Brightens whites without bleach
Advanced stain removal and whitening power
No pretreating, bleach, stain removers, or additives necessary
Safe on colors
America’s #1 Most Trusted Laundry Detergent Brand*

#1 Most Trusted by Americans 2023*
*Voted most trusted laundry brand by American shoppers based on the 2023 Brandspark American Trust Study
Overview

Get brilliant whites in one easy step with Tide Power PODS® Plus Ultra OXI White and Bright. A new laundry detergent that brightens whites without bleach, Tide Bright and White has 2X the whitening power to make your loads of white look whiter and brighter. No pretreating, bleach, stain removers, or additives necessary—Tide White and Bright Power PODS® are designed with 50% more cleaning power.* One Tide Power POD equals the size of a regular-sized one, meaning bigger cleans better. Tide White and Bright White is safe on all colors and powerful coldzymes give it the ability to clean, even in cold water. Give your whites the brightness they deserve with Tide, America’s #1 most trusted laundry detergent brand**.
*Vs. Tide HDL original.
**Voted most trusted laundry brand by American shoppers based on the 2023 Brandspark American Trust Study.
Dosage
Always handle with dry hands.
How to use:
Place required number of Tide POWER PODS® into the washing machine drum.
Add clothes, and turn on any cycle, any temperature.
Close package after use.
How to dose:
1 laundry pac for regular loads
2 pacs for heavily soiled loads

Overall Review
I called Tide to see if this formula could be used for colored loads. I was told no problem. It was a problem. Lightened some pieces and other pieces had spots.
I’m down to my last pod! I love my tide pods and it’s time to refill on their awesome oxi clean powers. They are perfect sized for a full load, but I keep my liquid for smaller sized loads.
Related products
Tide Ultra White Liquid Laundry Detergent
Tide Ultra OXI Power PODS® with Odor Eliminators
Tide Hygienic Clean Heavy Duty 10X Power PODS® Original Scent









