America’s #1 Trusted detergent*
Built-in pre-treaters
Helps tackle tough, set-in odours
Tide Ultra OXI Boost High Efficiency Liquid Laundry Detergent
Built-in pre-treaters to remove even the toughest stains.
Tide Power + Ultra OXI
Overview
New Tide Ultra OXI Boost liquid laundry detergent. Next-level stain fighting with built-in pre-treaters to remove even the toughest stains.
Tide Ultra OXI Boost targets tough set-in odours deep down in clothing fibres for a deep clean.
With the combination of built-in pre-treaters, surfactants, and enzymes, this powerful liquid detergent helps remove even the toughest stains, all in one step. It works in both high efficiency (HE) and standard washing machines.
*Consumers’ #1 Trusted laundry detergent brand in Reader’s Digest survey
Dosage
For best results, refer to the dosage instructions found on the package of your Tide detergent. Be sure to read and follow care label instructions for your clothes. Always test an inside seam for colorfastness.
Overall Review
Cannot the smell out of my clothes
I used this detergent on a load of laundry. It left everything with a strong detergent smell. I ran the washer again with just water, for 2 additional rinse cycles. Still stunk. Ran the washer a third time with a fragrance-free detergent. Slightly less smell. Hung some of the clothes to dry. Now my entire apartment smells like this disgusting detergent.
jean3704/19/2026
The Tide Team
Thank you for sharing your experience with Tide Ultra Oxi Boost Liquid Laundry Detergent. We understand how frustrating it can be when laundry does not meet your expectations, especially regarding scent.
Tide Ultra Oxi Boost is currently offered in a single scent formulation designed to provide superior cleaning performance. We recognize that scent preferences vary among consumers, and while this product has a distinct fragrance, we are actively considering feedback as we evaluate new scent options for the future.
To help reduce the strong detergent smell on your clothes, you might try additional rinse cycles or washing with a fragrance-free detergent, as you have done. Sometimes, airing clothes outside or in a well-ventilated area can also help dissipate lingering scents.
Please know that we take product quality very seriously and want to ensure your satisfaction. We encourage you to contact our dedicated team at (800) 879-8433 so we can look further into your concerns and assist you directly.
Thank you for choosing Tide and for giving us the opportunity to address your concerns.
04/20/2026
Hate the smell
The detergent is fine but the scent is terrible. Too bad Tide Ultra Stain Release isn't still being sold
Al941812/12/2025
This reviewer received incentives from the product manufacturer.
Tide ultra Oxi Boost
I just found this TIDE ULTRA OXI BOOST in Harris Teeter about 3 .other ago. I cannot believe that my dingy white sheets are White! Laundry smells so fresh when I pull it from dryer. And all old stains are gone. I love it! Now what am I to do with all the other Tide detergents I had been using? Thanks Tide scientists!
Laurel7011/30/2025
436 Reviews
