Product Detail

  • Deeper clean* that is gentle on skin.
  • Free of dyes and perfumes.
  • Hypoallergenic.
  • America's #1 Detergent**
  • #1 recommended by washing machine manufacturers***. 

*vs. leading national competitor Free detergent
**based on sales
***based on co-marketing agreements

Like most Tide detergents, Tide Free & Gentle contains surfactants. Surfactant molecules have two parts. One is "water loving" and the other is "water hating." The water-loving (hydrophilic) part breaks the surface tension of water. The water-hating (hydrophobic) part is attracted to oil and grease in soils, loosening and removing them from fabrics.

Detergents usually contain more than one type of surfactant to remove certain types of soils and clean different types of fabrics. Other ingredients in laundry detergent can include fluorescent whitening agents (to help maintain whiteness or brightness) and enzymes (to help break down complex soils such as blood and grass).

Most detergents also contain dyes and perfumes. Tide Free & Gentle does not.

Dosage

Directions:

Measure with cap.

  • For medium loads, fill to bar 1.
  • For large loads, fill to bar 3.
  • For HE full loads, fill to bar 5.

Add clothes, pour into dispenser, start washer.

Usage Instructions:
Follow care label instructions, then sort.
Test inside seam for colorfastness.

FAQ

Q: Are your laundry products ok to use with Septic Tanks?
A: Our laundry products have been thoroughly evaluated and are safe to use in homes with septic tanks. Using normal, recommended amounts of these products will not disturb the septic system (including aerated systems) or damage plumbing systems with a properly functioning septic tank.

Q: What does the Free in the product name mean?
A: Tide Free & Gentle is free from dyes and perfumes.

Q: Can I use this product on my delicates?
A: Tide Free & Gentle can be used on any garments that are considered machine washable. Some garments can be more susceptible to color loss and bleeding, and as with all detergents, it is recommended that a small hidden area of the garment be tested for colorfastness if there is concern.

Q: Will Tide Free & Gentle work on heavily soiled clothes?
A: Tide Free & Gentle will work great on heavily soiled clothes. While Tide Free & Gentle is free from dyes and perfumes, this won’t affect its great cleaning power.

Q: Do I need to add anything else (bleach, laundry aid, pre-treat) to get my clothes clean?
A: Depending on the level and type of soil, you may still have other laundry additives that you choose to add. For typical laundry, nothing else will be required for cleaning.

Q: Can I use Tide Free & Gentle on my baby's clothes?
A: Yes. Tide Free & Gentle is free from dyes and perfumes, which is perfect to use for a baby’s sensitive skin.

Ratings and Reviews

This area allows consumers like you to express their own opinions and comments. Tide does not represent or warrant the accuracy of any statements or product claims made here, nor endorses any opinions expressed by the reviewer.

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4.5/5 (252)
  • Quality
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    4.58/5
  • Value
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    3.85/5
90% Recommended

Reviews Text

*Your Location
Wilson, OK
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06/24/2018

Tide Free & Gentle

I'm always hesitant about changing laundry detergent due to my skin issues but Tide Free and Gentle works wonders not only is it safe for my skin it also kicks the dirt and grime from my husband's work clothes he works in a iron foundry and it wiped out all the dirt in one wash where as some other detergents it would take washing them twice

Recommend Product

This reviewer received incentives from the product manufacturer.

*Your Location
Wichita, KS
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06/24/2018

Soft and Gentle

The Tide Free and Gentle was the best laundry detergent for my kids sensitive skin. We have had many negative allergic reactions to different laundry detergent, but so far this detergent hasn't had any negative reactions.

Recommend Product

This reviewer received incentives from the product manufacturer.

*Your Location
Philadelphia, PA
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06/24/2018

Tide Free and Gentle

I was looking for a product that I could use to clean my sons clothes tand would not cause snyskin irritations. He has sensitive skin so I have to be careful of the detergents I use. He was not bothered by chemicals or scents and it cleaned his clothes wonderfully. Try this product if you have children with sensitive its a great choice.

Recommend Product

This reviewer received incentives from the product manufacturer.

*Your Location
Lake Orion, MI
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06/24/2018

Tide Free and Gentle

This product was definitely efficient in getting our laundry clean. I do appreciate that is has no dyes. We have a baby in our home, and this detergent was gentle enough to use for his laundry. But honestly I prefer to smell clean laundry when it has a great scent. I would give it a 4 out of five simply because I like scented soap.

Recommend Product

This reviewer received incentives from the product manufacturer.

*Your Location
Visalia, CA
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06/23/2018

Gentle and Effective!!

As a mom of two kids with ezcema, I’m forever looking to reduce any flare-up causes in our household. This detergent is clear and cleans very well. I have tried some other “gentle” brands and they always leave much to be desired in the cleaning department. That is not a complaint with this detergent! I had some cloth paper towels that had dark stains on them and they came out completely unstained and clean. I’m truly impressed! It doesn’tbother my kids’ skin and that’s enough to keep me buying this repeatedly!

Recommend Product

This reviewer received incentives from the product manufacturer.

*Your Location
Atlanta, GA
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06/23/2018

Busy Mom's Laundry Cure

I'm a mom. I do a LOT of laundry. I also have a family full of sensitive skin. Sure, I want their laundry to be bright and sparkly and clean, but I also want everyone's skin to stay happy. Enter: Tide Free and Gentle.There are no dyes, no perfumes -- it's hypoallergenic and safe for the whole family (my super sensitive one included!).We have used this for probably 10 million loads now (or it just feels like it) and not only am I noticing no negative skin reactions but the close are CLEAN. Avocado stains are gone. Dirty mud bums have disappeared. I am so thankful for a product that actually does what it says. We get the trusted clean of a Tide product that fits into my lifestyle. Perfect.

Recommend Product

This reviewer received incentives from the product manufacturer.