Product Detail

  • Attacks Even 7 Day-Old Stains
  • Acti-Lift™ Crystals
  • Specially designed for regular and high efficiency machines
  • #1 recommended by washing machine manufacturers*
  • America’s #1 Detergent**

*based on co-marketing agreements
**based on sales: Nielsen Syndicated Laundry Detergent Category - Total US xAOC - $ and Unit sales - latest 52 w/e 02/27/16

Dosage

Directions

Measure with scoop.
  • For medium loads, fill to bar 1.
  • For large loads, fill to bar 3.
  • For he full loads, fill to bar 5.
Start washer, add detergent, then add clothes.
Powder Measurement Instructions

Ingredients

Below, you can find a list of the ingredients in Tide purclean™, and click here to see a full listing of the fragrance ingredients in Tide purclean™ Honey Lavender.

IngredientIn Simpler Terms Purpose
waterwaterstabilizes formula
sodium laureth 1.0 sulfateplant based surfactant *provides deep cleaning
propylene glycolplant based solventstabilizes formula
laureth-9 plant based surfactant *provides deep cleaning
sodium citrate plant based pH adjustercontrols water hardness
lauramine oxide plant based surfactant *provides deep cleaning
sodium hydroxide mineral based pH adjusterbalances formula pH
sodium cocoateplant based cleaning agent reduces sudsing
ethanolplant based solventstabilizes formula
polyethyleneimine ethoxylatepetroleum based polymersuspends soils in wash water
polyethyleneimine ethoxylate propoxylatepetroleum based polymerenhances cleaning efficiency
sodium tetraboratemineral based enzyme stabilizermaintains enzyme performance
pentasodium pentetatepetroleum based chelantbinds metal ions in wash water
Tide purclean™ perfume (scented only)fragranceadds scent to laundry
calcium formatemineral based enzyme stabilizermaintains enzyme performance
protease **bio-based enzymefights tough stains
amylase **bio-based enzymefights tough stains



 
*Surfactants are built from plant based raw materials and contain some petroleum based components. This is accounted for in the 65% USDA BioPreferred certification.

**Formula also contains small amounts of sodium formate, sorbitol, and phenoxyethanol. These ingredients act as enzyme stabilizers prior to manufacturing to ensure optimal cleaning performance. Formula also contains a small amount of silicone polymer for manufacturing.

FAQ

Q: How do I know which versions of Tide detergent are for my high efficiency(HE) washer?

A: We’ve recently changed the location of the 'HE' symbol on Tide detergent for ease of navigation. The 'HE (high efficiency)' is now communicated through a logo on the neck of the Tide bottle. In previous versions it is located near the bottom of the Tide bottle.

Ratings and Reviews

This area allows consumers like you to express their own opinions and comments. Tide does not represent or warrant the accuracy of any statements or product claims made here, nor endorses any opinions expressed by the reviewer.

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2.87/5 (52)
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    2.88/5
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    2.96/5
48% Recommended

*Your Location
DALLAS
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10/02/2018

New formula STINKS

After years of great laundry, now I have a smell that won't even come out after extra rinse cycle. Do you think a combo mildew/perfume smell is what people want? YUCK

Not Recommend Product

Tide

Tide The Tide Team 10/03/2018

After years of loyalty, the last thing we want you feeling is disappointed. We haven't updated our formula or scent recently, so this absolutely isn't something we'd expect. When you can, please give us a call at (800) 879-8433 so we can help further.

*Your Location
Arkansas
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09/25/2018

The new formula is awful!

I will have to find another brand since Tide changed its formula and smell. Now my clothes have a horrible mildewed smell and aren't clean. Tide PLEASE go back to the original formula and smell.

Not Recommend Product

Tide

Tide The Tide Team 09/26/2018

We can assure you that we haven't changed the formula or scent of our Original Powder since 2014. It's important to us that you're always getting the fresh, Tide scent you love, and we'd like to help further. Please call us at (800) 879-8433 when you can, Nell.

*Your Location
Buffalo,NY
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08/05/2018

Never have used anything else!!

Our family has been using Tide since it hit the market..Only wish is that would go back to that clean fresh scent of the 50’s.

Recommend Product

*Your Location
Detroit
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06/12/2018

I love this stuff - nothing works as well.

I have tried other detergents but I just don't get the results from other brands that I get from Tide.

Recommend Product

*Your Location
Louisiana
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01/30/2018

Not good for cleaning clothes!

I purchased the large size and that usually lasts us a year. Not this time! Stains are not coming out and clothes smelling musty, almost a mildewy smell. Tide sent me debit card to replace cost.

Not Recommend Product

Tide

Tide The Tide Team 03/16/2018

We’re sorry that was your experience, Geordab, and we’re glad you reached out. We always want you to get that great Tide clean. If there’s anything else we can do for you, feel free to give us a call at (800) 879-8433.

*Your Location
New Concord, OH
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01/22/2018

Works better than liquid and WAY better than pods

First time ever using a powdered detergent. I love this stuff! It made white bed sheets look brand new! It also cleans far better than the liquid and pod detergents too.

Recommend Product