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  • Downy Unstopables In-Wash Scent Booster Tide® Original Scent

    Enjoy a little extra freshness in every load with Downy Unstopables Tide® Original Scent. Just add a capful of beads to your washer drum, and let the beads go to work bringing Tide's fresh scent to your laundry. You can enjoy up to 12 weeks* of the pleasant scent of Tide on all your clothes, sheets, towels and other favorites.

    *From wash until wear.

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  • Studio by Tide Darks & Colors

    New Studio by Tide laundry detergent for darks and colors keeps your favorite clothes looking newer, longer. Studio by Tide’s gentle clean keeps your darks bold and colors bright. This paraben-, phthalate-, and phospate-free liquid laundry detergent trims down stray fibers to improve garment quality, removes chlorine from water to prevent fading, and lifts body soils from fabrics to refresh your clothes. Offering great cleaning power even in cold water, Studio by Tide protects your favorite denim, cotton, and fleece clothes from pilling, discoloration, and fading wash after wash.

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  • Studio by Tide Delicates

    Keep your silk, wool, and lace clothing looking like new for longer with the new Studio by Tide laundry detergent, specifically designed for delicates. Studio by Tide is your garments' best friend, providing delicate care that protects the color and fabric of your clothes, even in a cold wash. This liquid laundry detergent, made without parabens, phthalates, and phosphates, helps you achieve so much more than clean clothes. Studio by Tide improves your garments' appearance and texture by trimming down stray fibers, and it eliminates the water's chlorine content to prevent fading. It also lifts body oils, dead skin, and sweat from fabrics to refresh your clothes. Put an end to discoloration, fading, and pilling with Studio by Tide.

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  • Tide Antibacterial Fabric Spray

    Tide Antibacterial Fabric Spray is designed to kill 99.9% of bacteria* left behind on fabrics as well as fight germs on hard surfaces (when used as directed). Every day, we come into contact with millions of germs on unclean surfaces. Bacteria can linger on our clothes, linens, and upholstery. Tide’s sanitizing spray puts your mind at ease, killing pesky microorganisms and keeping your home sanitized and fresh. Tide Antibacterial Fabric Spray is also a great way to eliminate odors and refresh clothes between washes.

    *Effective against Staphylococcus aureus, Salmonella enterica, Escherichia coli, and Proteus mirabilis on hard non porous surfaces; Enterobacter aerogenes, Staphylococcus aureus on soft surfaces/fabrics. Use as directed.

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  • Tide Brights + Whites Rescue™

    Tide Brights + Whites Rescue™ Color Safe In-Wash Laundry Booster Pacs get clothes up to three shades whiter in one wash*! Containing unique oxygen bleach technology not found in liquid detergents today, they’re formulated to fight dinginess and dullness, and help restore and brighten whites. Tide Brights + Whites Rescue™ Pacs prevent yellowing by breaking down body soils and residues, so you can be sure your whites stay white, and your colors are kept safe.

    *when washing with Base Tide Liquid detergent

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  • Tide Eco-Box

    Tide Eco-Box is the same liquid laundry detergent you love but even more powerful. Its re-engineered formula gives you more cleaning per drop than Tide Original liquid detergent in a 150 fl oz bottle, plus it’s smaller and easier to store. It’s compressed into a shipping-safe package made from 60% less plastic* and features a No-Drip twist tap minimizing any leaks and spills. There’s also a ramp built within the packaging to make sure you can use every drop of detergent.

    *vs. the 150 oz presstap bottle

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  • Tide Free and Gentle High Efficiency Liquid

    Enjoy peace of mind with Tide Free & Gentle High Efficiency Laundry Detergent that will keep your clothes brilliantly clean and your family's skin safe. Tide Free & Gentle is a powerful, hypoallergenic laundry detergent that is free of dyes and perfumes. It removes more residue from dirt, food, and stains than the leading Free detergent,* and it's the first and only detergent accepted by both the NEA and NPF.

    *vs. the leading national Free detergent competitor

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  • Tide Free and Gentle Liquid

    Enjoy peace of mind with Tide Free & Gentle Laundry Detergent that will keep your clothes brilliantly clean and your family's skin safe. Tide Free & Gentle is a powerful, hypoallergenic laundry detergent that is free of dyes and perfumes. It removes more residue from dirt, food, and stains than the leading Free detergent, and it's the first and only detergent accepted by both the NEA and NPF.

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  • Tide Free and Gentle Powder

    Tide Free and Gentle HE Turbo Powder Laundry Detergent provides a great clean that's gentle on skin. It's a dermatologically-recommended detergent for your sensitive skin that is formulated without dyes and perfumes. It’s been specially formulated with HE Turbo technology. That’s why it’s the #1 recommended detergent by washing machine manufacturers*.

    **Based on co-marketing agreements

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  • Tide Fresh Coral Blast Scent High Efficiency Liquid

    Uncap the new smell of clean! Tide laundry detergent is now available in Fresh Coral Blast scent with 10x cleaning power*. The new formula helps remove more body soil while offering excellent whitening and brightening!
    Tide’s HE Turbo Clean detergents feature Smart Suds™ technology. The quick-collapsing suds clean faster and rinse out quicker, even in cold cycles.

    *Stain Removal of 1 dose vs. 10X doses of the leading liquid bargain brand.

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