Shop Tide Liquid and HE Liquid Laundry Detergents
If you’re looking for an effective liquid laundry detergent that gives you the results you want, then Tide has you covered. Whether you’re looking for a detergent that’s compatible with high-efficiency or regular washers, Tide liquid detergents can provide stain removal, whitening, or even the fresh scent of Febreze for great laundry results. See our product information and reviews to learn more.
Tide Simply Odor Rescue Liquid Laundry Detergent fights dirt and odors with twice the odor-removal power*.
Tide’s innovative odor-eliminator technology targets smells deep in the fibers of your clothes, while the Fresh Linen scent infuses your clothes with cool, crisp, and light notes every time you do laundry.
Get odor-free laundry results in both HE and standard washing machines at a low price with Tide liquid laundry detergent!
*vs. Arm & Hammer Base
Keep your silk, wool, and lace clothing looking like new for longer with the new Studio by Tide laundry detergent, specifically designed for delicates. Studio by Tide is your garments' best friend, providing delicate care that protects the color and fabric of your clothes, even in a cold wash. This liquid laundry detergent, made without parabens, phthalates, and phosphates, helps you achieve so much more than clean clothes. Studio by Tide improves your garments' appearance and texture by trimming down stray fibers, and it eliminates the water's chlorine content to prevent fading. It also lifts body oils, dead skin, and sweat from fabrics to refresh your clothes. Put an end to discoloration, fading, and pilling with Studio by Tide.
The days of compromising for a liquid laundry detergent that is safe for sensitive skin but still provides a great clean for a low price are over. Tide Simply Clean & Sensitive contains no dyes and is gentle on skin with only a light, Cool Cotton scent. It has everything you expect from a Tide detergent - tough on dirt and odors with 2x the power of the leading baking soda laundry detergent.*
*stain removal of 1 dose vs. 2 doses of the leading detergent with baking soda in a standard, top-loading machine
New Studio by Tide laundry detergent for darks and colors keeps your favorite clothes looking newer, longer. Studio by Tide’s gentle clean keeps your darks bold and colors bright. This paraben-, phthalate-, and phospate-free liquid laundry detergent trims down stray fibers to improve garment quality, removes chlorine from water to prevent fading, and lifts body soils from fabrics to refresh your clothes. Offering great cleaning power even in cold water, Studio by Tide protects your favorite denim, cotton, and fleece clothes from pilling, discoloration, and fading wash after wash.
New Tide Ultra OXI liquid laundry detergent. Next-level stain fighting with 10x cleaning power* features built-in pre-treaters to remove even the toughest stains. Tide Ultra OXI targets tough set-in odours deep down in clothing fibres for a deep clean.
With the combination of built-in pre-treaters, surfactants, and enzymes, this powerful liquid detergent effectively removes even the toughest stains, all in one step. It works in both high efficiency (HE) and standard washing machines.
*Stain removal of 1 dose vs. 10X doses of the leading liquid bargain brand.
Tide with Febreze Freshness Botanical Rain HE Turbo Clean liquid laundry detergent offers an excellent clean and odor removal, with Febreze Freshness up to 3x longer*. Its 10X cleaning power** targets tough stains and helps removing set-in odors. It’s reformulated with Tide’s latest scent-renewal technology. Combining complimentary perfumes, dual-scent pearls activate upon movement to provide your fabrics with bursts of freshness all day. Enjoy the fresh Botanical Rain scent wear after wear.
**Based on stain removal using 1 dose of Tide HE in the quick wash cycle vs. 10 doses of the leading bargain liquid detergent, base variant, in a normal wash cycle.
Tide Simply Plus Oxi Liquid Laundry Detergent fights stains and odors with twice the Oxi fighting power,* where all you need is one dose per load with no need to pretreat.
Tide Simply Plus Oxi targets those tough odors deep in the fibers of your clothes, and is available at a great low price.
The Refreshing Breeze scent infuses your clothes with floral, fruity and woody notes for a fresh, clean scent every time.
It works with both HE and standard washing machines.
*Stain removal of 1 dose vs 2 doses of the leading detergent with baking soda and Oxi.
Tide Plus Coldwater Clean Liquid Laundry Detergent offers the brilliant clean you know and love, plus amazing color protection, even in cold water. It’s specially formulated for cold water conditions, giving you brilliant color protections while using 50% less energy when you switch loads from warm to cold. Tide Plus Coldwater Clean is available in two formulas: one for use in regular machines, and one for use in high-efficiency machines.
Tide purclean™ is the first plant-based liquid laundry detergent that has the cleaning power that you expect and deserve from Tide, even in cold water. Tide has been on a journey of sustainability for many years now and this is the latest step in this journey to deliver a more sustainable product that does not compromise on cleaning performance. It is the first 75% USDA certified plant-based detergent with the cleaning power of Tide.
Tide Eco-Box is the same liquid laundry detergent you love in smarter package. Made with 30% less water, its re-engineered formula gives you 30% more cleaning power per drop than Tide Original liquid detergent in three 46-ounce bottles, plus it’s smaller and easier to store.
It’s compressed into a shipping-safe package made from 60% less plastic* and features a No-Drip twist tap to minimize any leaks and spills.
*per oz vs. 3 x 46oz bottles